Founded in 1888, BĒARD is a well-known Swiss brand name in the globe for flatware and hollowware. Noel BĒARD was a wholesaler of china and glasses to Swiss hotels. Presently, the enterprise functions as a provider of tableware to numerous globally recognised hotel chains, providing an extensive assortment of superior quality items including inventive designs. 53% of the Egyptian manufacturing company Metalart is owned by BĒARD.
Many of the world’s most renowned hotel brands, including Intercontinental, Sheraton, Holiday Inn, Oberoï, and others, adopted Béard as their trademark.Béard began implementing an aggressive export plan in the late 1950s, and Mr. Maher Henein was given exclusive agency for Egypt. A small workshop in Cairo was established for the assembly and upkeep of Béard products as a result of their successful partnership.In the Middle East, Béard is among the first companies to produce Hollowware and Cutlery made of stainless steel.Top hotels and restaurants throughout the world have been using Béard’s fine silver-plated tableware since 1957.
